Joni
Salminen
Docent, Turku School of Economics
Postdoctoral researcher
Marketing, Human-Computer Interaction, Technology
Areas of expertise
Digital marketing
startups
platforms
personas
Biography
I'm interested in personas, online platforms, digital marketing, and technology startups. Always open for collaboration. Contact: joolsa@utu.fi
Publications
Viral coefficient : Unveiling the Holy Grail of online marketing (2012)
International Scientific Conference of Students and Young Scientists
(Vertaisarvioimaton konferenssijulkaisu (B3))