I have been working in marketing communications business since 1994, when I founded my first agency. I sold the digital marketing agency to Icon Medialab AB in 1997 and moved to London to serve as the group's vice president of business development.

I have since worked as a consultant and a sting as the CEO of Hasan & Partners before founding marketing communications group N2 Helsinki Oy. I am currently serving as a group CEO and also work as a strategist on select client assignments.

I am Master of Arts (Digital Management) from Teesside University/Hyper Island.